For those that are not chronically online, a mobile phone from a decade ago has everything they need. If you only have to phone the family, WhatsApp your neighbours, get the map out, use a search engine and do your online banking, then a flagship phone is a bit over the top. If anything, the old phone is preferable since its loss would not be the end of the world.
I have seen a few elderly neighbours rocking Samsung Galaxy S7s with no need to upgrade. Although the S7 isn't quite a decade old, the apps that are actually used (WhatsApp, online banking) will be working with the S7 for many years to come since there is this demographic of active users.
Now, what if we could get these people to upgrade every three years with a feature that the 'elderly neighbour' would want? Eyesight isn't what it used to be in old age, so how about a nice big screen?
You can't deliberately hobble the phone with poor battery life or programme it to go slow in an update because we know that isn't going to win the customer over, but a screen that gets tatty after three years? Sounds good to me.
I'm still want a phone with expandable storage and a headphone jack. Sony had one, but I don't know if they're selling them and I've heard they have their own issues too.
One extra 'thing' to need - at the moment I know that I can play music through anything that has a line-in, with just a cable. However Bluetooth seems to work ok - for devices that support it.
For those that are not chronically online, a mobile phone from a decade ago has everything they need. If you only have to phone the family, WhatsApp your neighbours, get the map out, use a search engine and do your online banking, then a flagship phone is a bit over the top. If anything, the old phone is preferable since its loss would not be the end of the world.
I have seen a few elderly neighbours rocking Samsung Galaxy S7s with no need to upgrade. Although the S7 isn't quite a decade old, the apps that are actually used (WhatsApp, online banking) will be working with the S7 for many years to come since there is this demographic of active users.
Now, what if we could get these people to upgrade every three years with a feature that the 'elderly neighbour' would want? Eyesight isn't what it used to be in old age, so how about a nice big screen?
You can't deliberately hobble the phone with poor battery life or programme it to go slow in an update because we know that isn't going to win the customer over, but a screen that gets tatty after three years? Sounds good to me.