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Sounds a lot like Guy Kawasaki's MAP: Mastery, Autonomy, Purpose. From http://hiring.monster.com/hr/hr-best-practices/workforce-man... :

"First, the most powerful way to enchant employees is to provide a MAP. “M” stands for mastery -- that is, a way to master new skills on the job. “A” stands for autonomy -- so that employees can master new skills while working autonomously and not be micro-managed. Finally, “P” stands for purpose. Employees love to master new skills in autonomous positions while working towards an organization with a high purpose such as making the world a better place."




...and this framework has been around even longer than that, although the vocabulary has typically been "Autonomy, Competence, and Relatedness": http://en.wikipedia.org/wiki/Self-determination_theory




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