> whether or not it would start getting worth it if you look at (say) 3 or 5 year periods
It's a market targeting and opportunity cost question. Yes, many of Apple's consumers are probably high-priced wine consumers. And yes, winemaking is a profitable business. That doesn't mean, however, that Apple serves its interests by expanding into wine.
It's promising, though, that we now have data showing psychotic targeting practices are unnecessary. Perhaps, even inefficient.
It's a market targeting and opportunity cost question. Yes, many of Apple's consumers are probably high-priced wine consumers. And yes, winemaking is a profitable business. That doesn't mean, however, that Apple serves its interests by expanding into wine.
It's promising, though, that we now have data showing psychotic targeting practices are unnecessary. Perhaps, even inefficient.