Do I read it right that your bill is about $10k/year?
Given that their profit margin on a paying customer is not 100%, more like 15-20%, they would probably need 5x as much, or 10k paying customers, to cover the costs.
Are you happy with the service/bang for your buck that comes with that bill? I'm curious as I've just started using Heroku and I'm a little nervous about the costs associated with scaling...
Very happy so far. We only had problems with very few gems. It's definitely not the cheapest options, but definitely worth considering that you could easily have mvp up at 0 cost, and skipping all the headaches that managing a ruby server involve.
Given that their profit margin on a paying customer is not 100%, more like 15-20%, they would probably need 5x as much, or 10k paying customers, to cover the costs.