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the solution is to stop thinking of startup ideas in terms of solving problems in the early stages of startup germination, and instead start thinking in terms of changes in the economic environment and the opportunities these changes unlock

Agreed.

The whole 'pick problem of others', 'solve problem of others' mindset perversely maintains the appearance of a rigidly analytical, deductive line of thought and yet completely fails when applied to a wide swathe of potential businesses, unless hammered in to a contorted mess at which point it fails to hold water.



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